Communicate Your Value Online with Clear Messaging
Increase Your Impact. Gain Traction. Grow your Business and Brand.
“I had a fantastic experience”
“He saved us so much time and money”
“I now have a clear message & vision”
Do You Feel Like the “Best-Kept” Secret?
Communicating your value online is hard. It requires a different approach than communicating offline. The right message attracts your audience, the wrong one leaves you feeling scattered.
Your message is "all over the place"
People don't know what you have to offer
You look the same as your competition
If this sounds like you, it's ok…
You're Just Too Close To It
As an expert, you know more about your topic than nearly anyone else – and you're good at what you do. So, communicating your value should be easy, right? Unfortunately, because your message has been in your head for so long, it makes sense to you but is confusing to others.
But it doesn't have to be this way.
Position. Package. Promote.
There’s a process to successfully marketing your brand online. Unfortunately, most agencies don’t follow the process. They provide you with complex offerings and “industry copy,” which is like selling individual puzzle pieces without the image on the box. At CareerBrand, we believe you deserve better. Your business and brand need to reflect the essence of who you are and what you stand for, so instead of industry copy, we help you develop a comprehensive marketing strategy that makes sense and you can actually implement.
The Brand Messaging System
Need to clarify your message? This flagship program helps you position, package, and promote your brand with strong messaging in as few as 30-days.
A structured and repeatable process (your future marketing campaigns will thank you)
Clarify YOUR message (not someone else's)
Use the RIGHT message everywhere
Margaret and Kevin Hamilton – EXIT Realty
Cassie Day – Founder All Day Fit & Instagram Influencer
LinkedIn Made Simple
For businesses who are tired of watching everyone else capture more views, leads, and sales. With this program, you will too.
Create customer-facing profiles (no one cares about your story - they care about their own)
Grow your brand with the RIGHT content (stop wondering what to post)
Start conversations and STOP messaging people (you don't want to be a spammer do you?)
Book Yourself Solid®
Get yourself booked solid following the Book Yourself Solid® methodology.
Create a Red Velvet Rope policy
Develop your personal brand
Leverage 6 key marketing strategies to get booked solid...even if you hate marketing.
Create Your Strong Message
Chat about your goals and determine if we're a good fit.
2 – Trust the Process
Pull together the pieces to position, package, and promote your brand.
Gain traction and growth for your business and brand.
Clarity creates change for the better
I lacked the clarity and strategy to move forward with targeted content relevant to the people I serve, but I didn't know what to do with it. Ryan walked me through his process, and suddenly things began to “click”! I now have a clear vision for my target audience, the messaging they care about, and a game plan to provide value.
Lidiane Mocko – Owner The Small Business CRM Coach
Tim O'Rourke – Timothy J. O'Rourke Consulting
“I was struggling with my company's messaging and how to communicate with my customers. Ryan helped me identify my customers and clarify my message. My new messaging has separated me from the competition. If you struggle with messaging or marketing, I highly recommend Ryan. It was one of the best business decisions I have ever made.”
Alliance for Greater Works – A nonprofit in Texas
“When I met Ryan, I was overwhelmed with my marketing and not attracting new clients outside of referrals. My website was outdated and my message was all over the place. I didn’t know how to talk about my passion without getting too excited and potentially losing people. The Brand Messaging System was exactly what I needed. The program has structure, is simple to follow, and has no “woo woo stuff.” I now have more confidence in my marketing as my message and the value I provide to clients is clear. I know how to talk about my business now without using too many words and staying centered.”
Dan Aberhart – CEO Aberhart Ag Solutions
Carrie Skowronski – Owner Getleadology
Andy Erickson – Owner Humanus Solutions
“I’ve gone through multiple biz courses and spent years trying to “crack the nut,” because I knew there was a piece I was missing. The Brand Messaging System helped me find that piece in a few weeks. I would’ve saved lots of time if I would’ve started with him. Now, I have a process, I can speak and present what I offer with a flow that is clear to the client. The future is once again bright and possibility filled.”
Robin Hendricks – Leadership Coach
Strong Messaging Cuts Through The Noise
You’ve heard you need to: clarify your message. It sounds easy enough. But you’ve followed the advice of gurus, taken courses, and agonized over your website copy, and spent countless hours trying to put the puzzle pieces together; It’s just not clicking into place.
The advice most experts and agencies provide helps you understand one piece of the puzzle. Until you see how all of the pieces fit together, communicating clearly online is like trying to assemble a puzzle without the image on the box. The good news is it doesn’t have to be such a struggle. When you know the steps to follow, everything starts to fall into place.
BTW – I Wrote the Book on Building Your Brand Online.
In today's digital-first world, your first impression is likely to be made online. To make a good first impression you need a solid brand and message to attract your audience and grow your business and career.
CareerKred is the book I wished I had when I started building my online reputation. Written for business owners, freelancers, corporate professionals, and college students, CareerKred will help you build a strong brand online, so you get recognized for your expertise.
