Leadership Consultant

Esther is the definition of an expert. An author of multiple books, she is a well-known and highly sought-after speaker. While she loves what she does, she had a hard time explaining it to others. She needed a clear marketing message and a new website since keeping hers updated had taken a back seat to running her business. The site no longer reflected her brand image, but she no longer had the time to do it herself.

BEFORE
M

Outdated Design.

M

Focused on her and her qualifications.

M

No clearly defined customer benefits

M

No clear call to action.

M

Confusing.

AFTER

All about the customer.

Clearly define customer benefits.

Modern responsive design.

Clear Call to Action

Consistent brand standards.

I know the power of story. I use stories in my own work. But, I was too close to my own business to tell the story of the work I do from my clients' perspective. He asked questions, probed, and found the essence. Ryan was also absolutely delightful to work with!

Esther Derby

Author, International Speaker, CEO Esther Derby Associates

BEFORE
AFTER
CareerKred-Book

THE DEFINESTEP WORKBOOK

 

Grab your copy and get started defining your brand today.

 

Things covered in the workbook include:

 

1 - Self-Awareness

2 - Your Vision

3 - Your Positioning

4 - Your Skills and Traits

5 - Your Values

You have Successfully Subscribed!

Elements-of-a-Story-based-website

THE ELEMENTS OF A STORY-BASED WEBSITE

 

Grab the guide and get started today.

 

Things covered in the guide include:

 

1 - Calls to Actions

2 - Value Propositions

3 - The Hero Section

4 - The Customer Process

 

You have Successfully Subscribed!

Elements-of-a-Story-based-website

THE ELEMENTS OF A STORY-BASED WEBSITE

 

Grab the guide and get started today.

 

Things covered in the guide include:

 

1 - Calls to Actions

2 - Value Propositions

3 - The Hero Section

4 - The Customer Process

 

You have Successfully Subscribed!

CareerKred-Book

THE CAREERKRED WORKBOOK

 

Grab your copy and get started building your CareerKred today.

 

Things covered in the workbook include:

 

1 - The Define Step

2 - The Integrate Step

3 - The Create Step

4 - The Engage Step

Check Your Email to confirm you want the workbook.

CareerKred-Book

THE CAREERKRED BOOK

 

Grab your copy and get started building your CareerKred today.

 

Things covered in the book include:

 

1 - The Define Step

2 - The Integrate Step

3 - The Create Step

4 - The Engage Step

Check Your Email to confirm you want the book.