Brand Messaging Blog
Getting started with Personal Branding
Other posts on Personal Branding can be found HERE and HERE. My session started off with a brief introduction by Kathy then she asked the one question that drives me crazy, "Tell me about yourself". Talk about an open-ended question. I'm not sure what it is about the...
Why Personal Branding?
In my last post, I shared that I have begun a journey to discover my personal brand. I am being coached through this endeavor by Kathy Crandall from Meaningful Connections. This initial post is a high-level overview on what personal branding is and briefly touched on...
Personal Branding….What?
I read my first article about personal branding a little over a year ago. It was entirely by accident as I found it while searching for a book on corporate branding. The article was interesting but it was not what I was looking for at the time so I moved on. I really...
What is a Snippet?
I first heard about Snippet books a couple of months ago via Twitter. I learned about it via a tweet by Pat Flynn. I was instantly curious so went to visit thesnippetapp.com to learn more. The Snippet site is divided into two parts; one for readers and one for...
Book Review – Let Go by Pat Flynn
LET GO – BY PAT FLYNN (photo from pattflynn.com) Let Go tells the behind scenes story of Pat Flynn. Many people know Pat from his highly successful blog smartpassiveincome.com For many, myself included, Pat is much more than that. He is an inspiration and living...
You might be a commodity if…
I have received a few questions regarding commodities. Specifically, how do you tell when your product has reached or is rapidly approaching commodity status? While I'm no expert, I do have a test I'll share that will help you explore the possibility that your product...
Leadership lessons from The Amazing Race
Let me start by saying that I'm not much of a TV watcher, I'd rather play video games. However that activity has taken a back seat in recent years in order to accommodate my various volunteer activities and lately trying to build an online business. So believe me,...
The 3 P's to overcoming your fear of public speaking
I know how you feel. That sick feeling in your stomach, the sweaty armpits and clammy hands. The "What if" monster running loose through your head, "What if I forget something", "What if they laugh", "What if I say something stupid". I used to be that way. That's not...
Top reasons to use Pinterest for your business
They say that a picture is worth 1,000 words. So that got me thinking, I wonder how many clicks a picture is worth? I've been using Pinterest for my personal use only at this point. I have to admit that I like it…a lot. Being a visual person I can quickly process a...
3 biggest objections to employees working from home and how to overcome them
Corporations are funny things. Funny in the sense that they are forever in search of the next big thing that will help them increase sales, productivity, employee engagement, customer satisfaction and a multitude of another process. As a result, a corporation will...
Leadership advice to coaches
No matter what sport you coach, don't pull a player from the game after one mistake. It will not make them a better player. In fact, it will do more harm than good. Why? Because they are now afraid that they will be pulled anytime they make a mistake. This causes them...
3 reasons why career planning is like chess and basketball
My soon to be eleven-year-old son was off to school early this week for chess club when a thought occurred to me, chess and basketball are a lot alike. I should explain that my son plays basketball, which is why the two seemly separate thoughts collided. As I...