Brand Messaging Blog
How do you feel about Peeple?
If your “friends” and/or co-workers could rate you professionally on a scale of one to five stars, how would you fair? Three stars? Five stars? What if they could rate you personally using the same scale? Would the rating change? I ask because coming in November a new...
David J.P. Fisher – Networking in the 21st century
Today I welcome to the BRAND New You show David J.P. Fisher president of Rock Star Consulting. David, AKA - MC D-Fish to his band mates, is a speaker, entrepreneur, coach, salesman, writer, marketer, yoga enthusiast and salsa dancer. He also happens to be the author...
Career Advice for Generation X
It's hard to believe over 20 years have gone by since I graduated college. Life was simpler then. Al Gore hadn't invented the Internet yet so there was no email and “social media” referred to the local gathering places where people spoke to one another in person. The...
Lynda Spiegel – How to make a successful career pivot
Today I welcome to the BRAND New You show Lynda Spiegel founder of Rising Star Resumes. Lynda is a human resources and communications professional with over 14 years’ experience in sourcing, recruiting and hiring top talent in a variety of industries. At Rising Star...
Entrepreneurs have personal brands too
I spent this past weekend at one of my favorite conferences, the Financial Bloggers Conference. Don’t let the name fool you. FinCon is way more than a conference for financial bloggers. This year’s conference was different for me because for the first time I was not...
Claudia Altucher Become an Idea Machine
Today I welcome to the BRAND New You show Claudia Altucher. Claudia is a writer, podcaster, speaker and a teacher of Yoga. She has three books to her credit. Her first book is called “The 21 things to know before starting an Ashtanga Yoga practice”. Her second book...
Your Online Reputation Matters
The Reputation Economy (affiliate link) is the name of the book I’m currently reading, well one of them anyway. The premise of the book is that at some point in the not so distant future your online reputation will drive your social and economic standing. According to...
Lisa Cummings – StrengthsFinder Coach
Today I welcome to the BRAND new you show Lisa Cummings founder of Pinch Yourself Careers. As the Chief Strengths Sleuth, Lisa brings 20 years of experience in helping people find and leverage their strengths at work. Her love for the strengths movement started in...
The Long Tail Employee
Over the course of this year, I’ve read several books. A number of them in preparation for guest interviews, others because I want to strengthen my knowledge of personal branding and online reputation management. I always take something away from every book I read....
Kylie Chown – LinkedIn Profiles, Resume Writing and Personal Brands
Today I welcome to the show Kylie Chown from Kylie Chown Consulting. With more than 10 years of consulting experience, Kylie is a Certified Master Resume Writer (CMRW), LinkedIn profile writer and a Reach Certified Social Branding Analyst. She works with executive job...
The difference between a personal brand and personal branding
A friend asked me recently what the difference is between a personal brand and personal branding. Many people believe them to be the same and often use them interchangeably. I told her they are essentially the same, but different. Here’s why. Your personal brand is...
Sunny Bonnell – Co-Founder Motto On Branding
Today I welcome to the show Sunny Bonnell the co-founder of Motto. Motto is a comprehensive branding and design firm that helps visionary entrepreneurs and companies build magnetic brands. At Motto, Sunny is a visionary thinker and branding expert who also serves as...
