Brand Messaging Blog
Recognizing the Curse of Knowledge
The curse of knowledge in action. As you now know from my previous post, we all suffer from the curse of knowledge. To help you better understand its power, here are a few examples of how the curse of knowledge impacts various groups of individuals. As you read...
Is the Curse of Knowledge limiting your career?
Ahh, the Curse of Knowledge. Have you ever noticed when you’re explaining what you do to others, the person(s) you’re speaking with seems confused? You’re not sure when, but you are sure at some point during your explanation, you lost them. This is frustrating, and it...
CareerKred TV – Side Business Saturday
It’s Saturday morning. Early. This is the time I reserve for the side business when the podcast is in full swing for editing. Unfortunately, there is no place I edit this early quietly enough without waking up everyone else. Fortunately, this apartment has a...
Trademarks and Copyrights
Today’s guest is Elizabeth Potts Weinstein from elizabethpottsweinstein.com In addition to being a mom, writer, and explorer, Elizabeth is also an attorney who works with small businesses. She helps entrepreneurs, artists, coaches, and consultants find simplicity in...
CareerKred TV – You are a consultant.
Hey what's up, Ryan here and today we're going to talk about something that might be a new concept to you. But it is a life-changing and definitely, a career changing one if you can embrace it. The concept is that you are a consultant, a business of one. ...
CareerKred TV – Personal Brand vs. Personal Branding
Welcome back. Today's topic is going to be something that I get asked about a lot. Whether it's on Twitter, email or in person. That question is simply, what is the difference between personal brands and personal branding? I'm guilty of this at times but a lot of...
CareerKred TV – The Digital Brand Assessment
Like many of you, I would imagine, I sit way, way too often during the course of the day. Any chance I get to walk for a little bit, I try to take advantage of it. Just finished lunch, back in the “studio” and I published yesterday's vlog. Now I'm going to work on...
CareerKred TV – Employability Score
What’s your Employability Score? Hey okay, I want to talk to you a little bit about this thing I'm calling an employability score. It will help you to understand this if you visualize in your mind a dashboard of all the different things that you've done throughout...
CareerKredTV – I started a Vlog. Sort of
I started a vlog. Sort of. I'm calling this series CareerKred TV. Having not grown up in a "selfie" era, recording yourself on film is very foreign to me. In fact, I think it's kind of weird. However, I realized if I wanted to continue to provide value, I needed...
Repurpose Your Career
Today’s guest is Marc Miller founder of CareerPivot.com. CareerPivot has been included in the Forbes list of top 100 Career websites, and Marc is the author of three career-related books including the one we’ll discuss today, Repurpose your Career - A practical...
Brand Mapping Strategy
Today on the podcast, I welcome to the show Karen Tiber Leland president of the Sterling Marketing Group. At Sterling, Karen helps CEOs, executives, and entrepreneurs build stronger personal, team and business brands. Karen is the bestselling author of multiple...
Why vision and values are important when building your brand
Aaron Pierson is a Digital Brand Strategist, a Killer Content Creator, a Filmmaker, a #1 Best Selling Author, a Podcaster and an Award Winning Designer. He has worked with John Lee Dumas from Entrepreneur on Fire and Joshua Smith from GSD Mode. Aaron is an ex-rock...