Branding Blog

What do you want to be known for?

What do you want to be known for?

How do you feel about this question; what do you want to do when you grow up? I don't like this question. For me, it's too permanent. It implies we have to pick something and stick to it. Change is not an option. I prefer this question; what do you want to be known...

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Three questions every website must answer

Three questions every website must answer

I don't know about you, but I always find it fascinating how in a group of people hearing the same message, different things resonate with different people. It makes for a more dynamic atmosphere. Of course, the reason different things resonate is that we are all at...

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Entrepreneurial You

Entrepreneurial You

Dorie Clark - Entrepreneurial You - Monetize Your Expertise Create Multiple Income Streams and Thrive Dorie Clark is a recognized expert when it comes to personal branding.  Her latest book, Entrepreneurial You, is a bookend if you will that completes a trilogy on the...

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Recognizing the Curse of Knowledge

Recognizing the Curse of Knowledge

The curse of knowledge in action. As you now know from my previous post, we all suffer from the curse of knowledge. To help you better understand its power, here are a few examples of how the curse of knowledge impacts various groups of individuals. As you read...

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Is the Curse of Knowledge limiting your career?

Is the Curse of Knowledge limiting your career?

Ahh, the Curse of Knowledge. Have you ever noticed when you’re explaining what you do to others, the person(s) you’re speaking with seems confused? You’re not sure when, but you are sure at some point during your explanation, you lost them. This is frustrating, and it...

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CareerKred TV – Side Business Saturday

It’s Saturday morning.  Early.  This is the time I reserve for the side business when the podcast is in full swing for editing. Unfortunately, there is no place I edit this early quietly enough without waking up everyone else.  Fortunately, this apartment has a...

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Trademarks and Copyrights

Trademarks and Copyrights

Today’s guest is Elizabeth Potts Weinstein from elizabethpottsweinstein.com In addition to being a mom, writer, and explorer, Elizabeth is also an attorney who works with small businesses. She helps entrepreneurs, artists, coaches, and consultants find simplicity in...

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CareerKred TV – You are a consultant.

Hey what's up, Ryan here and today we're going to talk about something that might be a new concept to you. But it is a life-changing and definitely, a career changing one if you can embrace it.  The concept is that you are a consultant, a business of one.  ...

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CareerKred TV – The Digital Brand Assessment

Like many of you, I would imagine, I sit way, way too often during the course of the day. Any chance I get to walk for a little bit, I try to take advantage of it. Just finished lunch, back in the “studio” and I published yesterday's vlog. Now I'm going to work on...

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CareerKred TV – Employability Score

What’s your Employability Score? Hey okay, I want to talk to you a little bit about this thing I'm calling an employability score. It will help you to understand this if you visualize in your mind a dashboard of all the different things that you've done throughout...

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CareerKredTV – I started a Vlog. Sort of

I started a vlog. Sort of. I'm calling this series CareerKred TV.     Having not grown up in a "selfie" era, recording yourself on film is very foreign to me.  In fact, I think it's kind of weird. However, I realized if I wanted to continue to provide value, I needed...

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CareerKred-Book

THE DEFINESTEP WORKBOOK

 

Grab your copy and get started defining your brand today.

 

Things covered in the workbook include:

 

1 - Self-Awareness

2 - Your Vision

3 - Your Positioning

4 - Your Skills and Traits

5 - Your Values

You have Successfully Subscribed!

Elements-of-a-Story-based-website

THE ELEMENTS OF A STORY-BASED WEBSITE

 

Grab the guide and get started today.

 

Things covered in the guide include:

 

1 - Calls to Actions

2 - Value Propositions

3 - The Hero Section

4 - The Customer Process

 

You have Successfully Subscribed!

Elements-of-a-Story-based-website

THE ELEMENTS OF A STORY-BASED WEBSITE

 

Grab the guide and get started today.

 

Things covered in the guide include:

 

1 - Calls to Actions

2 - Value Propositions

3 - The Hero Section

4 - The Customer Process

 

You have Successfully Subscribed!

CareerKred-Book

THE CAREERKRED WORKBOOK

 

Grab your copy and get started building your CareerKred today.

 

Things covered in the workbook include:

 

1 - The Define Step

2 - The Integrate Step

3 - The Create Step

4 - The Engage Step

Check Your Email to confirm you want the workbook.

CareerKred-Book

THE CAREERKRED BOOK

 

Grab your copy and get started building your CareerKred today.

 

Things covered in the book include:

 

1 - The Define Step

2 - The Integrate Step

3 - The Create Step

4 - The Engage Step

Check Your Email to confirm you want the book.